Do you need to penetrate your product brand to the market effectively? One of the most recommended ways to do it is by using promotional merchandise. Merchandise is effective for promotion is because it is unique which means that when you use it for promotion, the customers to whom the merchandise you give love to receive. They do not realize that you target them for your product. More than that, you do not need to spend more extra money for it. You do not need to pay the tax nor pay the customers who bring your promotional object.
There are many kinds of merchandises you can use for the promotion. However, you should choose which merchandise is very effective. Using promotional pens is just one example of the best choice. The size and the function of pens make them effective to be promotional medium. The receivers will use them whenever they need to write at office or in any any other place. Another best choice is using promotional mugs. Similar to using pens, using mugs is allowing your product brands to be exposed uninterruptedly.
So, when you think that your conventional promotion of using brochures, banners and as such does not really work yet, you need to use other media for it. Using merchandise is the best and most recommended choice for promotion tool.